QI

QI
QI is the Rose d'Or - winning and BAFTA - nominated comedy quiz show full of quirky facts in which contestants are rewarded more if their answers are 'quite interesting'. Hosted by Stephen Fry (Gosford Park, Bones) each episode has a different theme on which the celebrity guests have to answer questions, avoiding repeating common misconceptions and urban myths. It's okay to be wrong but don't be obviously, boringly wrong. Guests include: Emma Thompson (Sense and Sensibility, Harry Potter), Eddie Izzard (Valkyrie, Ocean's Twelve), David Tennant (Doctor Who, St Trinians), Ruby Wax, John Hodgman, David Mitchell, Bill Bailey, Ronni Ancona, Sandi Toksvig, Rob Brydon and regular panellist, Alan Davies. QI has increased its UK audience by over 100% since launch of series 1.

PITCH DOCUMENT

Duration:
12 x 30 mins

Rights:
TV: World excl North America (North America - consult Rights on clearance costs). Clip Sales World.

Clearances:
To be cleared at the point of sale. Please consult Rights.

TX:
November 2008 BBC1, UK

Target Demographic:
16 - 55 year olds, male & female

Delivery : Aug 31 2009 12:00AM to Aug 31 2009 12:00AM

Pitch Availability:
Now

Brief Synopsis:
QI is the Rose d’Or winning comedy panel show, hosted by Stephen Fry (Gosford Park, Bones), full of quirky facts where contestants are awarded points if their answers are Quite Interesting. Each episode has a different theme on which the celebrity guests have to answer questions, avoiding repeating common misconceptions and urban myths. It’s okay to be wrong but don’t be obviously, boringly wrong. QI not only makes us look more closely at things, it encourages us to question all the received wisdom we have carried with us since childhood.

Key Points:
QI stands for Quite Interesting. The aim of the concept is to take popular misconceptions and prove them wrong. QI was invented by John Lloyd (Blackadder, Not The Nine o'Clock News) The show has various regular format elements: everytime a panellist repeats a common misconception or urban myth - an alarm sounds. Each week the panelists' buzzers make a different noise usually relating to the topic of the show. Throughout the show points are awarded for correct answers and deducted for incorrect answers, usually Alan Davies comes last and most contestants end up on a negative score. Each series focuses on one letter of the alphabet and the topics in the series all start with that letter. This is series F and the topics include: Flora & Fauna, Fingers & Fumbs, Fakes, Fashion, Film, France, Fight or Flight and Food. The show is hosted by Stephen Fry. A renowned actor, writer and raconteur. Stephen is probably best known for being one half of comedy duo, Fry and Laurie (with Hugh Laurie - now appearing in House). The duo also appeared in 'Jeeves and Wooster'. Stephen has also appeared in 'Bones', 'Kingdom' and will be the voice of the Cheshire Cat in Tim Burton's Alice in Wonderland. He has also presented a number of documentaties including 'Stephen Fry in America' where he travelled across the U.S. Stephen Fry has won the Rose d'Or for 'Best Game Show Host'. QI itself has won the Royal Television Society (RTS) award for 'Entertainment' and the British Comedy Guide award for 'Best TV Panel Show'. It has also been nominated for 4 BAFTAs. The panel consists of mainly UK based comedians or television and film personalities and regular panelist, Alan Davies (Jonathan Creek, Bob and Rose). Series 6 guest include: Emma Thompson (Sense & Sensibility, Harry Potter), David Mitchell (Peep Show, That Mitchell & Webb Look), Rob Brydon (Gavin & Stacey, Marian & Geoff) as well as Clive Anderson, Jo Brand, Rich Hall, Pam Ayres, Reginald D. Hunter, Dara O'Briain and John Sessions. It is an established brand with a succesful publishing range and support website www.qi.com and even a twitter feed at www.twitter.com/qikipedia QI lends itself to repeat viewing and is currently shown every night in the UK on digital channels BBC Four and DAVE The show was originally conceived as a radio show but was commissioned by BBC Two. After the first five series, the sixth series of the show was promoted to BBC One. DUBBING COUNTRIES PLEASE NOTE: A mix minus will need to be created so please allow 6 weeks for delivery. There are some outstanding clearances to be made so please consult Rights about when you want to start your licence date. S.7 & 8 have been commissioned so a further 16 x 30 mins could be available in Early 2010 subject to clearance costs.

Press Coverage / Other Information:
"QI is the sort of show where it is better to be bright than right." The Guardian Stephen Fry and Alan Davies may both be available for press requests BUT ALL contact must go through Rupert Brankin-Frisby at talkbackTHAMES (FME press team are happy to make contact with tT)

Marketing Materials:
Promo Programme card Episode 'Film' episode on FIDTV/OTV Ratings research information across all six series also available. Stephen Fry and Alan Davies may be available for press requests, however ALL requests must go through talkbackTHAMES

Research:
Series six reached 20 million viewers – 35% of the UK population. No.1 show in its time period for upmarket viewers (Adults ABC1) – nearly 50% ahead of its nearest competitor. Strong performer for young adults (16-34), exceeding BBC1’s time slot average by 16%. Exceeded BBC1’s time slot average by 34% for upmarket viewers (Adults ABC1). Attracts young upmarket viewers, with 60% of the audience comprised of Adults ABC1 and 64% aged under 55.

Producer:
talkbackTHAMES

QI


PITCH DOCUMENT

Duration:
12 x 30 mins

Rights:
TV: World excl North America (North America - consult Rights on clearance costs). Clip Sales World.

Clearances:
To be cleared at the point of sale. Please consult Rights.

TX:
November 2008 BBC1, UK

Target Demographic:
16 - 55 year olds, male & female

Delivery : Aug 31 2009 12:00AM to Aug 31 2009 12:00AM

Pitch Availability:
Now

Brief Synopsis:
QI is the Rose d’Or winning comedy panel show, hosted by Stephen Fry (Gosford Park, Bones), full of quirky facts where contestants are awarded points if their answers are Quite Interesting. Each episode has a different theme on which the celebrity guests have to answer questions, avoiding repeating common misconceptions and urban myths. It’s okay to be wrong but don’t be obviously, boringly wrong. QI not only makes us look more closely at things, it encourages us to question all the received wisdom we have carried with us since childhood.

Key Points:
QI stands for Quite Interesting. The aim of the concept is to take popular misconceptions and prove them wrong. QI was invented by John Lloyd (Blackadder, Not The Nine o'Clock News) The show has various regular format elements: everytime a panellist repeats a common misconception or urban myth - an alarm sounds. Each week the panelists' buzzers make a different noise usually relating to the topic of the show. Throughout the show points are awarded for correct answers and deducted for incorrect answers, usually Alan Davies comes last and most contestants end up on a negative score. Each series focuses on one letter of the alphabet and the topics in the series all start with that letter. This is series F and the topics include: Flora & Fauna, Fingers & Fumbs, Fakes, Fashion, Film, France, Fight or Flight and Food. The show is hosted by Stephen Fry. A renowned actor, writer and raconteur. Stephen is probably best known for being one half of comedy duo, Fry and Laurie (with Hugh Laurie - now appearing in House). The duo also appeared in 'Jeeves and Wooster'. Stephen has also appeared in 'Bones', 'Kingdom' and will be the voice of the Cheshire Cat in Tim Burton's Alice in Wonderland. He has also presented a number of documentaties including 'Stephen Fry in America' where he travelled across the U.S. Stephen Fry has won the Rose d'Or for 'Best Game Show Host'. QI itself has won the Royal Television Society (RTS) award for 'Entertainment' and the British Comedy Guide award for 'Best TV Panel Show'. It has also been nominated for 4 BAFTAs. The panel consists of mainly UK based comedians or television and film personalities and regular panelist, Alan Davies (Jonathan Creek, Bob and Rose). Series 6 guest include: Emma Thompson (Sense & Sensibility, Harry Potter), David Mitchell (Peep Show, That Mitchell & Webb Look), Rob Brydon (Gavin & Stacey, Marian & Geoff) as well as Clive Anderson, Jo Brand, Rich Hall, Pam Ayres, Reginald D. Hunter, Dara O'Briain and John Sessions. It is an established brand with a succesful publishing range and support website www.qi.com and even a twitter feed at www.twitter.com/qikipedia QI lends itself to repeat viewing and is currently shown every night in the UK on digital channels BBC Four and DAVE The show was originally conceived as a radio show but was commissioned by BBC Two. After the first five series, the sixth series of the show was promoted to BBC One. DUBBING COUNTRIES PLEASE NOTE: A mix minus will need to be created so please allow 6 weeks for delivery. There are some outstanding clearances to be made so please consult Rights about when you want to start your licence date. S.7 & 8 have been commissioned so a further 16 x 30 mins could be available in Early 2010 subject to clearance costs.

Press Coverage / Other Information:
"QI is the sort of show where it is better to be bright than right." The Guardian Stephen Fry and Alan Davies may both be available for press requests BUT ALL contact must go through Rupert Brankin-Frisby at talkbackTHAMES (FME press team are happy to make contact with tT)

Marketing Materials:
Promo Programme card Episode 'Film' episode on FIDTV/OTV Ratings research information across all six series also available. Stephen Fry and Alan Davies may be available for press requests, however ALL requests must go through talkbackTHAMES

Research:
Series six reached 20 million viewers – 35% of the UK population. No.1 show in its time period for upmarket viewers (Adults ABC1) – nearly 50% ahead of its nearest competitor. Strong performer for young adults (16-34), exceeding BBC1’s time slot average by 16%. Exceeded BBC1’s time slot average by 34% for upmarket viewers (Adults ABC1). Attracts young upmarket viewers, with 60% of the audience comprised of Adults ABC1 and 64% aged under 55.

Producer:
talkbackTHAMES

Runtime:
S9: 16 x 30 mins
S8: 8 x 30 mins
S7: 8 x 30 mins
S1-6: 68 x 30 mins

Genre: COMEDY

Sub-genre: GAME SHOWS

Format: SERIES

Country of Origin: UK

Year of Production: 2008

Available in HD: Yes

Available in DVD: Yes

Cast & Credits

A talkbackTHAMES and Quite Interesting production for the BBC.